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	<title>617 Production Group</title>
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	<description>Audio - Video - Web Production</description>
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		<title>&#8220;Manufacturing Marvels&#8221;</title>
		<link>http://617pg.com/home/manufacturing-marvels/</link>
		<comments>http://617pg.com/home/manufacturing-marvels/#comments</comments>
		<pubDate>Tue, 23 Aug 2011 20:54:50 +0000</pubDate>
		<dc:creator>617pg</dc:creator>
				<category><![CDATA[MM]]></category>
		<category><![CDATA[Portfolio]]></category>

		<guid isPermaLink="false">http://617pg.com/home/?p=374</guid>
		<description><![CDATA[Manufacturing Marvels ™ airs on The Fox Business Network at 8:35pm EST M-F and is produced by award winning producers Bob and Jerry May. The 2 minute pods spotlight American manufacturers, their products, as well as the companies’ processes and customers. The productions are shot on location in HD broadcast format and narrated by nationally [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.617pg.com/home/wp-content/uploads//mm-20110823-154613.jpg"><br />
</a>Manufacturing Marvels ™ airs on The Fox Business Network at 8:35pm EST M-F and is produced by award winning producers Bob and Jerry May. The 2 minute pods spotlight American manufacturers, their products, as well as the companies’ processes and customers.<a href="http://www.617pg.com/home/wp-content/uploads//mm-20110823-154613.jpg"><img class="alignright" style="border-width: 5px; border-color: black; border-style: solid;" title="Manufacturing Marvels" src="http://www.617pg.com/home/wp-content/uploads//mm-20110823-154613.jpg" alt="" width="353" height="142" /></a></p>
<p>The productions are shot on location in HD broadcast format and narrated by nationally acclaimed voice talent John Criswell. John has a news style narration, after all he was a CBS and ABC news anchor for over 40 years!<br />
The productions stream well on the internet, being shorter in length than industrial videos, and serve as a video brochure for trade shows, new hire orientations and marketing purposes.</p>
<p style="text-align: center;"><iframe src="http://player.vimeo.com/video/29990054?title=0&amp;byline=0&amp;portrait=0" frameborder="0" width="590" height="330"></iframe></p>
<p>Bob and Jerry May have produced over 2000 company profiles for broadcast on National, Regional and Local Stations including: Fox , CNBC, MSNBC, Headline News, The Family Channel, Discovery Networks, The Travel Channel, USA Network and many others. The 2 have amassed many Telly Awards, Aurora Awards, and were recognized by The Press Club of Dallas with their most prestigious Katie Award for outstanding achievement in a Broadcast Feature.</p>
<p>Manufacturing Marvels ™ is NOT a news story or editorial where the network controls the message! The Manufacturer has complete script approval rights and can make changes to the final edit. All profiles are both educational and promotional.</p>
<p style="text-align: center;"><strong>To find out when your industry sector is scheduled,<br />
</strong><strong>contact Bob or Jerry May at our studios @ 972-404-8282.<br />
<a href="mailto:bob@marvelpg.com">bob@marvelpg.com</a>       <a href="mailto:jerry@marvelpg.com">jerry@marvelpg.com</a></strong></p>
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		<item>
		<title>MITC Commercial &#8211; &#8220;Poverty&#8221;</title>
		<link>http://617pg.com/home/mitc-commercial-poverty/</link>
		<comments>http://617pg.com/home/mitc-commercial-poverty/#comments</comments>
		<pubDate>Tue, 12 Jul 2011 15:51:24 +0000</pubDate>
		<dc:creator>617pg</dc:creator>
				<category><![CDATA[Portfolio]]></category>

		<guid isPermaLink="false">http://617pg.com/home/?p=366</guid>
		<description><![CDATA[The Mexican Indian Training Center (MITC) is a ministry in southern Mexico that trains men and women to be pastors and ministry leaders in some of the most rural parts of Mexico.  Most students come from very poor villages in the mountains and valleys of southern Mexico, spend 4 years at the MITC seminary, then [...]]]></description>
			<content:encoded><![CDATA[<p>The Mexican Indian Training Center (MITC) is a ministry in southern Mexico that trains men and women to be pastors and ministry leaders in some of the most rural parts of Mexico.  Most students come from very poor villages in the mountains and valleys of southern Mexico, spend 4 years at the MITC seminary, then return to their homes as leaders and pastors.</p>
<p>A series of spots and a longer form information video was produced for the MITC to use in their fundraising and marketing.  Below is one of the 60 second spots, titled &#8220;Poverty&#8221;.</p>
<p><iframe src="http://player.vimeo.com/video/26295219?title=0&amp;byline=0&amp;portrait=0" frameborder="0" width="530" height="300"></iframe></p>
<p>Production Notes:</p>
<p>A one man crew spent 8 days traveling in southern Mexico to obtain all the footage needed for two 60 second commercial spots and a long form marketing piece for the school.  This enabled the production to be done on a very minimal budget.  Interviews were shot using natural light and reflectors, a local student provided translation services.</p>
<p>Main Equipment Used:</p>
<p>Canon 7D<br />
Canon T2i<br />
Canon f1.8 50mm<br />
Canon f2.8 24-70mm<br />
Canon f1.8 50mm<br />
Sony PCM-D50</p>
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		<title>Quiet Woods</title>
		<link>http://617pg.com/home/quiet-woods-2/</link>
		<comments>http://617pg.com/home/quiet-woods-2/#comments</comments>
		<pubDate>Mon, 14 Mar 2011 17:55:30 +0000</pubDate>
		<dc:creator>617pg</dc:creator>
				<category><![CDATA[Portfolio]]></category>

		<guid isPermaLink="false">http://617pg.com/home/?p=338</guid>
		<description><![CDATA[Every now and then one of us gets the opportunity to shoot just because we have the time and are in a beautiful location. When every day of the week is crammed with client productions, it&#8217;s sometimes difficult to find time to just roll and see what you get. I was in east Texas and [...]]]></description>
			<content:encoded><![CDATA[<p>Every now and then one of us gets the opportunity to shoot just because we have the time and are in a beautiful location.  When every day of the week is crammed with client productions, it&#8217;s sometimes difficult to find time to just roll and see what you get.</p>
<p>I was in east Texas and had a few hours free to pull out the 7D and capture some footage.  I absolutely love pine trees, and east Texas is full of them.  In particular, Pine Cove Camps.  I&#8217;ve grown up visiting Pine Cove for various reasons and the scenery has always been a perfect fit for my soul, I just find such peace and comfort among the pines.</p>
<p>Below are some shots I captured, I actually rolled hours of footage but pulled these out to fit the 2 minutes of music I selected.  I hope you enjoy them and it encourages you to find a place a beauty and spend some time there!</p>
<p>Bryan</p>
<p>Special thanks to my brother Mike McCullough, and my friend Liston Zander for allowing me to encroach on their private moments and capture some great images.</p>
<p>Shot on location at Pine Cove &#8211; The Woods Camp in Tyler, Tx.<br />
Music &#8211; &#8220;No Life Without You&#8221; by Joseph LoDuca</p>
<p><iframe src="http://player.vimeo.com/video/20817800" width="530" height="300" frameborder="0"></iframe></p>
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		<title>Moving into the Social 21st Century</title>
		<link>http://617pg.com/home/moving-into-the-social-21st-century/</link>
		<comments>http://617pg.com/home/moving-into-the-social-21st-century/#comments</comments>
		<pubDate>Tue, 25 Jan 2011 21:41:54 +0000</pubDate>
		<dc:creator>617pg</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://617pg.com/home/?p=331</guid>
		<description><![CDATA[Just like the old cobbler&#8217;s kids running around barefoot, we&#8217;ve been a bit negligent in our own Social Media campaigns. We work with people and companies every day producing media for their websites, to be used on their Facebook pages, and everywhere else digital. Video is a necessity in today&#8217;s Social Media world, and we&#8217;re [...]]]></description>
			<content:encoded><![CDATA[<p>Just like the old cobbler&#8217;s kids running around barefoot, we&#8217;ve been a bit negligent in our own Social Media campaigns.  We work with people and companies every day producing media for their websites, to be used on their Facebook pages, and everywhere else digital.  Video is a necessity in today&#8217;s Social Media world, and we&#8217;re loving being a part of that with our clients.  So we&#8217;re now excited to finally be practicing what we preach and are getting our social gears in inline.  Mostly it&#8217;s been a matter of organization, we will be setting up new 617 Production Group Twitter feed, Facebook page, YouTube channel, and the like.  It will take a bit for those places to get populated with content, but it&#8217;s coming.</p>
<p>For now you can find us at the following places, and please Like, Follow, Whatever and content will come!</p>
<div class="widget-content">
<div class="socialmedia-buttons smw_center"><a href="http://www.facebook.com/pages/617-Production-Group/169715939726225" rel="nofollow" target="_blank"><img src="http://617pg.com/home/wp-content/plugins/social-media-widget/images/default/64/facebook.png" alt="Follow Us on Facebook" title="Follow Us on Facebook"  style="opacity: 0.8; -moz-opacity: 0.8;" class="fade" /></a><a href="http://www.twitter.com/617pg" rel="nofollow" target="_blank"><img src="http://617pg.com/home/wp-content/plugins/social-media-widget/images/default/64/twitter.png" alt="Follow Us on Twitter" title="Follow Us on Twitter"  style="opacity: 0.8; -moz-opacity: 0.8;" class="fade" /></a><a href="http://www.youtube.com/user/617pg" rel="nofollow" target="_blank"><img  src="http://617pg.com/home/wp-content/plugins/social-media-widget/images/default/64/youtube.png" alt="Follow Us on YouTube" title="Follow Us on YouTube"  style="opacity: 0.8; -moz-opacity: 0.8;" class="fade" /></a><a href="http://www.vimeo.com/bryanmc" rel="nofollow" target="_blank"><img  src="http://617pg.com/home/wp-content/plugins/social-media-widget/images/default/64/vimeo.png" alt="Follow Us on Vimeo" title="Follow Us on Vimeo"  style="opacity: 0.8; -moz-opacity: 0.8;" class="fade" /></a><a href="http://www.merchantcircle.com/business/617.Production.Group.972-346-6505" rel="nofollow" target="_blank"><img src="http://617pg.com/home/wp-content/plugins/social-media-widget/images/default/64/merchantcircle.png" alt="Follow Us on Merchant Circle" title="Follow Us on Merchant Circle"  style="opacity: 0.8; -moz-opacity: 0.8;" class="fade" /></a><a href="feed://617pg.com/home/category/blog/feed/" rel="nofollow" target="_blank"><img  src="http://617pg.com/home/wp-content/plugins/social-media-widget/images/default/64/rss.png" alt="Follow Us on RSS" title="Follow Us on RSS"  style="opacity: 0.8; -moz-opacity: 0.8;" class="fade" /></a><a href="mailto:info@617pg.com" rel="nofollow" target="_blank"><img  src="http://617pg.com/home/wp-content/plugins/social-media-widget/images/default/64/email.png" alt="Follow Us on E-mail" title="Follow Us on E-mail"  style="opacity: 0.8; -moz-opacity: 0.8;" class="fade" /></a></div>
</div>
<p> <!-- end .widget-content --></p>
]]></content:encoded>
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		<item>
		<title>North Texas Children&#8217;s Anesthesia</title>
		<link>http://617pg.com/home/north-texas-childrens-anesthesia/</link>
		<comments>http://617pg.com/home/north-texas-childrens-anesthesia/#comments</comments>
		<pubDate>Mon, 03 Jan 2011 21:56:06 +0000</pubDate>
		<dc:creator>617pg</dc:creator>
				<category><![CDATA[Portfolio]]></category>

		<guid isPermaLink="false">http://617pg.com/home/?p=315</guid>
		<description><![CDATA[North Texas Children&#8217;s Anesthesia is a group of anesthesiologists that works exclusively with children. Part of the challenge is educating the parents of the patients and helping them become comfortable with what will be done to their child and the care they will be provided. In addition to printed material, web pages with educational material, [...]]]></description>
			<content:encoded><![CDATA[<p>North Texas Children&#8217;s Anesthesia is a group of anesthesiologists that works exclusively with children.  Part of the challenge is educating the parents of the patients and helping them become comfortable with what will be done to their child and the care they will be provided.  In addition to printed material, web pages with educational material, and personal phone calls from the doctors themselves, the feeling was that a video showing what would be involved would be the best way to set minds at ease.</p>
<p>With this video our endeavor was to direct the material toward the parent, but also keep it simple enough so that children could watch it with their parents to learn about the process.</p>
<p>The following video was produced to be used on the NTCA website, and distributed on DVD to parents of patients so they can watch in their home.</p>
<p><iframe src="http://player.vimeo.com/video/18119317?portrait=0" width="530" height="300" frameborder="0"></iframe>
<p><a href="http://vimeo.com/18119317">NTCA &#8211; Children Are Special</a> from <a href="http://vimeo.com/bryanmc">617 Production Group</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>Production Notes:<br />
This video was shot over the course of one day in a pediatric surgical facility.  The footage with the nurses, doctors, and patient was shot in the morning/early afternoon and the host footage was shot in late afternoon into the early evening.  We shot a single camera for the surgical center footage and two cameras for the host segments.</p>
<p>Main Equipment Used:<br />
Canon 7D<br />
Canon T2i<br />
Canon f1.8 50mm<br />
Canon f2.8 24-70mm<br />
Sony PCM-D50</p>
</p>]]></content:encoded>
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		<slash:comments>4</slash:comments>
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		<item>
		<title>Happy New Year, 2010 was a great one for us!</title>
		<link>http://617pg.com/home/happy-new-year-2010-was-a-great-one-for-us/</link>
		<comments>http://617pg.com/home/happy-new-year-2010-was-a-great-one-for-us/#comments</comments>
		<pubDate>Mon, 03 Jan 2011 21:11:15 +0000</pubDate>
		<dc:creator>617pg</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://617pg.com/home/?p=304</guid>
		<description><![CDATA[2010 represented perhaps the biggest technological changes in the video production industry since the advent of HD. A new breed of cameras and shooting styles rose to popularity and provided access to some incredible visuals to just about every budget level. At 617 we&#8217;ve leapt in with both feet to the world of Cinema Production [...]]]></description>
			<content:encoded><![CDATA[<p>2010 represented perhaps the biggest technological changes in the video production industry since the advent of HD.  A new breed of cameras and shooting styles rose to popularity and provided access to some incredible visuals to just about every budget level.</p>
<p>At 617 we&#8217;ve leapt in with both feet to the world of Cinema Production and our clients have been incredibly pleased with the results.  To compare what we&#8217;re able to deliver today versus a year ago at the same budget is frankly incredible.  It&#8217;s cost us a tremendous amount of time and resources to fully educate and equip ourselves for this video revolution, but we&#8217;ve always strived to be as close to the edge of technology as possible, and in this case it&#8217;s paid off quite well.</p>
<p>We&#8217;re thrilled to welcome new clients to our family, like North Texas Children&#8217;s Anesthesia, for whom we produced the following overview video for their patients:</p>
<p><iframe src="http://player.vimeo.com/video/18119317?portrait=0" width="400" height="225" frameborder="0"></iframe>
<p><a href="http://vimeo.com/18119317">NTCA &#8211; Children Are Special</a> from <a href="http://vimeo.com/bryanmc">617 Production Group</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>Another new client in 2010 is <a href="http://www.eastcoastaircharter.com/html/index.html">East Coast Air Charter</a>, based in Statesville, North Carolina.  As part of their online overhaul we produced several videos for their new website.  The following is a message from their President.</p>
<p><iframe src="http://player.vimeo.com/video/11820717?portrait=0" width="400" height="225" frameborder="0"></iframe>
<p><a href="http://vimeo.com/11820717">President&#8217;s Message &#8211; East Coast Air Charter</a> from <a href="http://vimeo.com/bryanmc">617 Production Group</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>We also appreciate serving our existing clients, like Naturally Slim.  We produced their latest 7 week online weight loss class, a follow up to their existing 10 week starter program.  Here&#8217;s a short selection:</p>
<p><iframe src="http://player.vimeo.com/video/16252744?portrait=0" width="400" height="225" frameborder="0"></iframe>
<p><a href="http://vimeo.com/16252744">Online Training</a> from <a href="http://vimeo.com/bryanmc">617 Production Group</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>In 2010 we added the fantastic graphic designer Autumn Musso (<a href="mailto:autumn@617pg.com">autumn@617pg.com</a>) to the 617 Production Group family.  Autumn is incredibly talented and is really quite skilled at taking a client&#8217;s idea and translating it into something visually beautiful.  One of her first projects with 617 was the cover for Stu Schlackman&#8217;s latest book, <strong>From the Star to the Cross</strong>.</p>
<p><img src="http://www.617pg.com/skitch/STARTOCROSS_BOOK_Template_-_Powered_by_Google_Docs-20110103-145652.jpg" alt="From the Star to the Cross" /></p>
<p>We have hit the ground running in 2011, and are excited about what the year will bring!  Please remember us for your audio, video, and design needs.  We would love to serve you in any way that we can.</p>
<p>Thank you for 2010.</p>
</p>]]></content:encoded>
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		<title>Woodcreek Church &#8211; Capital Campaign Video</title>
		<link>http://617pg.com/home/woodcreek-church-capital-campaign-video/</link>
		<comments>http://617pg.com/home/woodcreek-church-capital-campaign-video/#comments</comments>
		<pubDate>Sun, 10 Oct 2010 23:18:23 +0000</pubDate>
		<dc:creator>617pg</dc:creator>
				<category><![CDATA[Portfolio]]></category>

		<guid isPermaLink="false">http://617pg.com/home/?p=261</guid>
		<description><![CDATA[Woodcreek Church in Richardson, TX required a video to help educate and inspire the congregation about their latest capital campaign. Because the particulars of this campaign weren&#8217;t terribly exciting (paying down debt and expanded parking) we decided to focus on the heart of the church and the faith that they are on the path God [...]]]></description>
			<content:encoded><![CDATA[<p>Woodcreek Church in Richardson, TX required a video to help educate and inspire the congregation about their latest capital campaign.  Because the particulars of this campaign weren&#8217;t terribly exciting (paying down debt and expanded parking) we decided to focus on the heart of the church and the faith that they are on the path God wants them to be.</p>
<p>This project was completed over 3 months, 14 different interviews, and over 750GBs of footage.</p>
<p><iframe src="http://player.vimeo.com/video/15717178?portrait=0" width="530" height="300" frameborder="0"></iframe>
<p><a href="http://vimeo.com/15717178">MasterPlan: Paving the Way</a> from <a href="http://vimeo.com/bryanmc">617 Production Group</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>Main Equipment Used:<br />
Canon 7D<br />
Canon T2i<br />
Canon 70-200mm f2.8<br />
Canon 24-70mm f2.8<br />
Canon 50mm f1.8<br />
Canon 8-15mm f4.0 fisheye<br />
Sony Z7U</p>
<p>Sony PCM-D50</p>
</p>]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>iMovie on iPhone 4</title>
		<link>http://617pg.com/home/imovie-on-iphone-4/</link>
		<comments>http://617pg.com/home/imovie-on-iphone-4/#comments</comments>
		<pubDate>Sat, 26 Jun 2010 19:44:41 +0000</pubDate>
		<dc:creator>617pg</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://617pg.com/home/?p=243</guid>
		<description><![CDATA[With the latest iPhone Apple has written and released a simple video editing app which carries the same name as their bundled editing application with Macs, iMovie.  I installed it today and gave it a try while at a Lego Club meeting this morning with my son.  Generally I&#8217;m standing around for an hour anyway, [...]]]></description>
			<content:encoded><![CDATA[<p>With the latest iPhone Apple has written and released a simple video editing app which carries the same name as their bundled editing application with Macs, iMovie.  I installed it today and gave it a try while at a Lego Club meeting this morning with my son.  Generally I&#8217;m standing around for an hour anyway, so this made good use of my time.</p>
<p>After shooting my video I launched iMovie and it&#8217;s fairly straight forward.  You pick a theme (if you want) and start dropping clips in.  You can adjust the length of the clips, use dissolve transitions or each theme has a unique transition.  You also have the option of using theme music or selecting your own music from your iTunes library on your phone.   The editing interface is very simple to understand, there are four buttons around the canvas, return to the main project menu, play, insert media, record media.</p>
<p style="text-align: center;"><img class="aligncenter" title="iMovie" src="http://www.617pg.com/home/wp-content/uploads/mail_640%C3%97960_pixels-20100626-143722.jpg" alt="" width="390" height="260" /></p>
<p>Below the canvas on the timeline you have your video clip above your music track.  Clicking on the video clip brings up a window where you can add titles, turn the clip&#8217;s audio on or off and edit the location details.</p>
<p style="text-align: center;"><img class="aligncenter" title="iMovie" src="http://www.617pg.com/home/wp-content/uploads/mail_640%C3%97960_pixels-20100626-144007.jpg" alt="" width="390" height="260" /></p>
<p>Clicking on a transition brings up options for having no transition, a cross fade, or a theme transition. You can also adjust the duration of the transition in this window.</p>
<p style="text-align: center;"><img class="aligncenter" title="iMovie" src="http://www.617pg.com/home/wp-content/uploads/mail_640%C3%97960_pixels-20100626-143914.jpg" alt="" width="390" height="263" /></p>
<p>Once your video is complete exporting is very simple, you can choose to export at three sizes, full 720p at the maximum.  A completed video is placed in your camera roll and from there you can upload to YouTube, send as an MMS, email, or upload to MobileMe.</p>
<p>On the whole iMovie is pretty slick, it does just about what I&#8217;d expect it to do.  Though I do have three complaints, or struggles I came across with this test.  Only one of which is iMovie specific but since the camera tool is critical in the process I&#8217;m lumping them together.</p>
<p>1. <span style="text-decoration: underline;">Camera Has No White Balance Options:</span> Sometimes the auto white balance doesn&#8217;t work well.  In this piece we were at the Lego Store and the color balance was far too orange.  Even 3 or 4 presets would help greatly to be able to control the image quality.</p>
<p>2. <span style="text-decoration: underline;">Theme Music Doesn&#8217;t Repeat:</span> At least in the theme I used, the music track was one minute long and when it ends it stops, doesn&#8217;t repeat.  My original edit was about 1:20 but it made no sense when the music ended with :20 left to go.  So I pulled some clips out to get it to 1:00 so the music would fit.  Even if it wasn&#8217;t pretty repeating the music would be helpful.</p>
<p>3. <span style="text-decoration: underline;">Can&#8217;t Upload 720p to YouTube:</span> It appears that uploading to YouTube from the iPhone is 360p and not great quality at that.  I can understand limiting uploads over 3G if necessary, but on WiFi why can&#8217;t I upload 720p from the phone?</p>
<p>Here&#8217;s the video, edited together in about 5 minutes after shooting.  I&#8217;ve posted the 360p upload from my phone version and the 720p version I uploaded from my MacBook Pro after copying it from my phone.<br />
<br />  </br></p>
<h1>Uploaded From iPhone</h1>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/x_xYdNOMm1M&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/x_xYdNOMm1M&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object><br />
<br />  </br></p>
<h1>Uploaded from MBP (pick the 720p option)</h1>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/UdcRIwS7AhU&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/UdcRIwS7AhU&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object><br />
<br />  </br><br />
<a href="http://itunes.apple.com/us/app/imovie/id377298193?mt=8"> iMovie is available from the App Store for $4.99</a></p>
</p>]]></content:encoded>
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		<title>Tomorrow begins Apple&#8217;s WWDC Conference &#8211; New iPhones?</title>
		<link>http://617pg.com/home/tomorrow-begins-apples-wwdc-conference-new-iphones/</link>
		<comments>http://617pg.com/home/tomorrow-begins-apples-wwdc-conference-new-iphones/#comments</comments>
		<pubDate>Mon, 07 Jun 2010 04:51:20 +0000</pubDate>
		<dc:creator>617pg</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://617pg.com/home/?p=237</guid>
		<description><![CDATA[It&#8217;s no secret here at 617 we&#8217;re Apple fans, and tomorrow is an exciting day for anyone that loves what Apple produces. The 2010 World Wide Developer Conference begins and a keynote from Apple CEO Steve Jobs is expected to introduce, among other things, the latest and greatest iPhone. Just about everyone by now has [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s no secret here at 617 we&#8217;re Apple fans, and tomorrow is an exciting day for anyone that loves what Apple produces.  The 2010 World Wide Developer Conference begins and a keynote from Apple CEO Steve Jobs is expected to introduce, among other things, the latest and greatest iPhone.</p>
<p>Just about everyone by now has probably heard about the stolen or lost iPhone prototype that hit the streets last month, it was full of nifty new hardware and features including a forward facing camera and the new Apple A4 processor, the same one that&#8217;s in the iPad.  It will be interesting to see how close to a production unit that prototype was and if all those features will be in the latest iPhone.</p>
<p>But other than pure geek excitement over new gadgets, how does this new iPhone impact you even if you&#8217;re not an iPhone user?  The world, and media, are moving mobile.  There&#8217;s no denying that more and more people are accessing and using data on the go, so if you want your information to be accessible you&#8217;ve got to keep up with the changing technology.</p>
<p>In the mobile devices world the iPhone has (as of May 2010) 32% of the web browsing market share.  The only platform with more market share is Java ME with 39%.  But when you consider that the iPhone web browser market share is made up of only one product (the iPhone) and the Java ME market share is made up of thousands of different products running Java ME you can really see the full impact of the iPhone&#8217;s popularity.</p>
<div class="wp-caption alignnone" style="width: 574px"><a href="http://www.netmarketshare.com/mobile-phones.aspx?qprid=55&amp;qptimeframe=M&amp;qpsp=136&amp;sample=25" target="_blank"><img title="Web Browser Market Share" src="http://www.617pg.com/home/wp-content/uploads/mobile_phone_market_share-20100606-234130.jpg" alt="" width="564" height="200" /></a><p class="wp-caption-text">Statistics provided by www.netmarketshare.com</p></div>
<p>All this to say that when you&#8217;re developing media for your website, we feel it&#8217;s critical to ensure that it will be accessible and play on devices that have dominant market share.  It just doesn&#8217;t make any sense to not have your video and audio as compatible as possible with as many devices as possible, yet many content producers are still publishing media in formats that just don&#8217;t work on devices like the iPhone and the iPad.  Believe me, this isn&#8217;t just an Apple fanboy talking, this is someone that is looking at the marketplace and realizing if you don&#8217;t make it accessible you could be missing out on potentially millions of viewers.</p>
<p>So, we will be watching the keyonte tomorrow with great interest to see what the latest tech looks like and how we can best keep up with distributing video content to these devices effectively.</p>
<p>Stay tuned for more!</p>
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		<title>AT&amp;T Changes iPhone/iPad Data Rates &#8211; Not so good for iPad 3G owners</title>
		<link>http://617pg.com/home/att-changes-iphoneipad-data-rates-not-so-good-for-ipad-3g-owners/</link>
		<comments>http://617pg.com/home/att-changes-iphoneipad-data-rates-not-so-good-for-ipad-3g-owners/#comments</comments>
		<pubDate>Wed, 02 Jun 2010 21:39:41 +0000</pubDate>
		<dc:creator>617pg</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[iPad]]></category>

		<guid isPermaLink="false">http://617pg.com/home/?p=223</guid>
		<description><![CDATA[AT&#38;T announced today that they are changing the structure of their data plans for smartphones and iPads, basically doing away with the unlimited option and providing tiers of service based upon usage. You can find more details here at the press release: http://finance.yahoo.com/news/ATT-caps-phone-data-usage-apf-499602515.html?x=0 Basically the new plans are: $25/month &#8211; 2GB data (additional gigabytes available [...]]]></description>
			<content:encoded><![CDATA[<p>AT&amp;T announced today that they are changing the structure of their data plans for smartphones and iPads, basically doing away with the unlimited option and providing tiers of service based upon usage.  You can find more details here at the press release: <a href="http://finance.yahoo.com/news/ATT-caps-phone-data-usage-apf-499602515.html?x=0" target="_blank">http://finance.yahoo.com/news/ATT-caps-phone-data-usage-apf-499602515.html?x=0</a></p>
<p>Basically the new plans are:</p>
<p>$25/month &#8211; 2GB data (additional gigabytes available for $10)<br />
$15/month &#8211; 200MB data (additional 200MBs available for $15)</p>
<p>If you currently have a $30 unlimited account (like existing iPhone owners) you can keep the unlimited account even when extending your contract.  So you&#8217;ll be able to upgrade to the new iPhone and still have unlimited data for $30/month.  iPad users, you can be grandfathered in as well, but don&#8217;t go too fast.  I&#8217;ll say more about that in a minute, and the purpose for this blog post.  I really don&#8217;t have any problem with the new rates, for people on my family plan like my wife and mother in law this will actually save us some money as they will be just fine with the $25 plan, and perhaps even the $15 one.  So for our situation this looks to be a very slight decrease in our monthly rate.  My iPad is WiFi only so I don&#8217;t have data rates with it.</p>
<p>But let&#8217;s talk for a minute about those that DO have a 3G iPad and why this change is really a pretty jerky thing to do, no matter who&#8217;s behind it.  When the iPad was announced Steve Jobs said that they had a &#8220;breakthrough deal&#8221; with AT&amp;T for providing data on the 3G iPad.  Two plans were announced, 250MBs for $15/month and unlimited for $30/month.  Decent enough prices, but the real killer part of the deal was no contract required, you could pay month-to-month only when you needed it.  So sign up for unlimited this month, skip it the next, use it again when you&#8217;re on vacation the following month.  That part was huge and a real selling point for the 3G iPad.  That changed today, only 35 days after the 3G iPad was released.</p>
<p>Current iPad users can keep those existing rates (particularly the $30/month unlimited one) but ONLY if you keep paying for it each month.  If you ever don&#8217;t renew one month, you&#8217;ll lose the ability to get the unlimited data rate and be forced to use one of the new rates.  So essentially that &#8220;breakthrough&#8221; part of the deal, being able to only pay when you wanted service, is gone.  Users are now forced to keep paying each month if they want to continue the $30/month unlimited plan.  That&#8217;s the part that should burn people up, particularly those that bought the 3G iPad based on the &#8220;breakthrough deal&#8221; Apple and AT&amp;T were offering.  I saw Apple and AT&amp;T because even though it&#8217;s AT&amp;T&#8217;s service, it was announced from the Apple stage from Steve Jobs himself.</p>
<p>The reason I wanted to write this post is I had a friend call me up and say he had just heard about the changes and wanted to find a 3G iPad right away so he could get in on the old unlimited deal.  He didn&#8217;t understand right away the particulars I described above, he thought if you just purchased one prior to June 7th (when the new rate changes go into effect) that he&#8217;s be grandfathered in.  So I wanted to be sure my clients and anyone that reads this understands the difference.</p>
<h1>To be clear: <strong>In order to keep an unlimited data plan on the 3G iPad you must never stop paying $30/month for that plan.</strong></h1>
<p>To me this feels like a bit of a betrayal, and I&#8217;m not sure where the anger should be directed.  Only a month after the 3G iPad was released the terms of service have changed, that just doesn&#8217;t feel right.  It&#8217;s AT&amp;T that&#8217;s made the change, so we can clearly be upset with them, but what of Apple&#8217;s role in this?  Were they unaware of this change?  Did they know yet didn&#8217;t alert the public, continuing to promote the &#8220;breakthrough deal&#8221;?  As I think through this I&#8217;m forced to conclude that one of two things must be true:</p>
<p>1. Apple knew about/endorsed the price change and that makes the original deal really fishy.</p>
<p>2. Apple has no control over price changes and AT&amp;T kind of just gave Apple the shaft.</p>
<p>In either case I can&#8217;t see how we can trust ANY discussion of service costs from Apple Keynotes going forward. Which really makes me uncomfortable.</p>
<p>I just can&#8217;t imagine that Apple had any control over this, it just doesn&#8217;t seem like their style to bait and switch customers like this.  In fact, at the time of this writing, the Apple website still lists the old rate plans on their site.  Had this been a coordinated effort you&#8217;d assume they&#8217;d update their material in conjunction with the press release.  So if Apple is powerless over data rates it would seem to indicate to me that whatever agreement Apple and AT&amp;T had is approaching an end.  Add to this speculation AT&amp;T&#8217;s new smartphone early termination fees are increasing from $175 to $325 per line.  A clear attempt to try and keep people from switching carriers.  These signs seem to be pointing to Apple being free from AT&amp;T and able to offer on multiple carriers, but who knows when that might happen.</p>
<p>But I wanted to at least try and make it clear for anyone currently with a 3G iPad or considering getting one, what the real deal is.</p>
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